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Oppimistapahtumat Oppimistapahtumat
GroupABMS19P/Bachelor of Business Administration, International Business
CourseBMP1025 Social Media Marketing, 5.00 cr, 133 h
Creative Marketing
Implementation time3/2019-2020, 4/2019-2020
Teacher in chargeNylund Mathias
Other teachers
Status of implementationComing

Status of the description Under revision
Language of instruction English
GroupsABMS19P (primary)
Starting and ending dates07.01.2020 - 10.05.2020
Suitable as optional studies for others No
Suitable for the students of the Open University of Applied Sciences Yes
Includes virtual studies Yes
Suitable for exchange students Yes
Minimum number of participants  
Maximum number of participants  
Enrolment period06.12.2019 - 27.01.2019
Virtuality 0 cr
Proportion of R&D 0 cr
Implementation location Pietarsaari
Assessment at the latest 10.06.2020 
Exam date  
Resit dates of the exam
Storing of graded material ends 10.12.2020 
Language of the description English 

The student will get to know social media marketing and the importance of this marketing tool for companies of different sizes.


Social media marketing, what it is and how it can be implemented in companies of different sizes.


Assignments and exam

Previous studies  
Competence areas learning competence, working community competence, innovation competence, internationalization competence
Allotment of student workload
Study material
Working life collaboration
Further information
Oppimistapahtumat Oppimistapahtumat